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Tuesday, June 14, 2011

Louis Vuitton: Summer 2011 Campaign


Angelina Jolie modeled for the Louis Vuitton Summer 2011 Campaign.
Photographed by Annie Leibovitz

There is no other words to describe the ad other than beautiful and a captivating picture, given the natural setting and look on her face, but as for the practicality of it: Is she really selling the product? 
My thoughts? If it was anyone else other than Angelina Jolie, it wouldn't express the Louis Vuitton core values that define Louis Vuitton.


(Same photographer, Annie Leibovitz)
Bono had a similar ad and was also not so effective. Perhaps it is just the photographer's fault. Or maybe, you like it? I do. I am only saying that the ad is incompetent in selling the product: Louis Vuitton, and not the celebrity. Don't get me wrong, I am huge fans of Jolie and Bono. Actually, they're two of my favorites, but perhaps they aren't the best choices for the product. Or maybe they are. I'm sure most people will actually stop and look to see the ad. That's good enough, right? 

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